#Google Shopping
4 posts are listed under this tag.
Merchant Center Performance Reports Are Aligning with Google Ads and YouTube
This guide covers Google's August 24, 2026 update aligning Merchant Center performance reports with Google Ads and YouTube, what's officially confirmed about the scope so far, and what e-commerce accounts should check on that date.
What Is Google Merchant Center? Setup and Product Data Flow
This beginner's explainer covers how Google Merchant Center collects product data, and how that data feeds Search, the Shopping tab, and Google Ads campaigns.
What Are Google Shopping Campaigns?
This explainer covers how Google Shopping campaigns rely on Merchant Center product data instead of keywords, and where they diverge from Performance Max.
What Is Product Feed Optimization? Required and Recommended Data Fields
This explainer covers what the required and recommended fields in a Merchant Center product feed do, and which mistakes get a product rejected outright.