#AI Search
9 posts are listed under this tag.
Which AI Assistants Carry Ads, and Which Refuse To
A comparison of how the major AI assistants monetize, based on verifiable announcements: ads are live in ChatGPT and Google's AI Mode, Claude and Perplexity have chosen to stay ad-free, Google publicly denied a report about ads in the Gemini app, and Meta feeds AI conversations into ad personalization.
Which Queries Actually Trigger AI Overviews and AI Mode? Data by Query Type
Compares which query format, search intent, and industry triggers AI Overviews and AI Mode more or less often, using independent data from Seer Interactive, Semrush, and BrightEdge.
Does Schema Markup Actually Boost AI Citations? What Ahrefs and an Academic Study Found
Compares Google's official position, Ahrefs' controlled 1,885-page experiment, and an academic study on ChatGPT/Gemini to examine schema markup's real effect on AI citations.
Does an llms.txt File Actually Boost AI Visibility? 300,000-Site Data and Google's Answer
This article evaluates what the llms.txt file promises, Google's official position, the results of an independent 300,000-domain study, and which site types it actually makes sense for — with sources.
What Is ChatGPT Ads and How Does It Work?
This roundup covers how ChatGPT ads work, the process of advertising through the self-serve Ads Manager, how advertiser eligibility is determined country by country, Google's AI Mode ad formats, and agentic commerce developments, with all information sourced from official announcement dates.
Search Console Adds a Generative AI Performance Report: AI Overviews and AI Mode Visibility
This article documents what the Search Console Generative AI report measures, what it doesn't, the difference between the chart and table data, and why click data still isn't there.
GA4 Adds an AI Assistant Traffic Channel: How Will ChatGPT, Gemini, and Claude Be Measured?
This article examines how GA4 groups visits from ChatGPT, Gemini, and Claude under the AI Assistant channel, the limits of this data, and how to add it to SEO reporting.
What Are GEO and AEO? Google's AI Search Approach and the Counterarguments
This guide examines where GEO and AEO actually came from, where they diverge from SEO, and the tension between Google's official approach and independent traffic research, backed by sources.
June 2026 Spam Update: What Does Google's Global Spam Update Mean?
This guide explains the scope of Google's June 2026 spam update, how to read the early fluctuations, and the quality signals content teams can act on.